Boy, first it was “write a tablet pc app and win a tablet pc”, then the “Does your code think in ink? Win $15,000” contest. Now Microsoft has really raised the bar with the “Does Your Mobile Application Think in Ink? Win $100,000” contest for ISV’s (found via Brian Keller’s weblog). While Tablet PC manufacturer’s continue to have to lower the prices of the tablet pc’s to encourage people to buy them, Microsoft is being pressured by these vendors to give people more reasons to want a tablet – apps with mass market appeal.
Something is just not right here.
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